What are the must-track KPIs for the Q2 campaign?
CAC, MQL→SQL conversion, and content-attributed pipeline — those are the headline three for me.
Add ad-platform ROAS to that. Otherwise we're flying blind on Meta and Google spend.
Email open and click rates too — they're our cheapest signal.
Use any of the accounts below to explore the site as a different team member. Modification actions (add, edit, delete) are disabled because this is a demo — your changes will not be saved.